Source Database: 
ELMCIP
Source Entry URL: 
Source Entry OAI-PMH Identifier: 
oai:elmcip.net:10017
Author(s) of the Source Entry: 
Daniela Ørvik
Source Entry Language(s): 
English
Description(s): 

AdLiPo is a browser plugin that replaces advertisements with generated language art. Leveraging the ad-detection techniques of popular ad-blockers, AdLiPo not only blocks ads, but replaces them with calls to a JavaScript language library (the RiTa library, in this case), filling the advertising regions of pages with static or kinetic text created for the specific context (the containing page, advertising-content, and dimensions of the ad-frame). (Source: http://rednoise.org/adlipo/)